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Office of Communications

Supporting UTFI Messaging

The Office of Communications exists to provide communication support to the entire UT Foundation. Along with relaying pertinent information to staff, alumni and donors, we also provide communications support to Central Services and UTFI campus units. These services include communication plan development and execution, internal and external message building and maintaining UTFI’s online presence. To utilize our services, please fill out a request form. If your communications matter is urgent, please contact us directly.

Communication Services

Our team will provide a comprehensive plan to help reach your objectives while ensuring the integrity of the UT Foundation mission. Communications planning strengthens your message and outcomes by proactively building and executing a strategy for internal and external audiences.

A crisis is anything that could negatively impact the UT Foundation, the UT System or any of our campus or institutes. In the first moment a crisis may develop, please contact our team so we can begin to help construct an effective strategy for sharing information internally and externally. Our team works closely with the communicators from across the UT System on key issues to collaboratively reduce the negative impact on the organization.

Through coordinated internal communication efforts, we are building consistent messaging and culture through each touchpoint with employees. Our team maintains the internal communications policy 11.1 and calendar. All communications being sent to UT Foundation employees are required to go through the Office of Communications to maintain this coordination. Our team will help deliver your message to the appropriate audiences using the appropriate channels and will edit your message so it is consistent with UT Foundation written guidelines.

Our team can assist with writing and editing all internal and external communications to maintain the voice of the Foundation. Our written guidelines can be found online, and our team can edit web copy, tutorials, donor letters or other forms of communications to help maintain those guidelines, as well as to help with general writing and editing.

Marketing Services

Our team can work with you to help promote your initiatives through integrated marketing strategies, building cohesive creative elements and ensuring UTFI brand consistency.

The Office of Communications oversees the brand and image of the UT Foundation and maintains the logos and marks of each unit. Logos are available to download on the website. Our team can work with you and your vendor should you need versions not available on the website for promotional items. These items should be reviewed by the Office of Communications to maintain brand standards.

 

Through our in-house print and digital marketing collateral design, we can maintain the UT Foundation brand while delivering massaging for internal and external audiences. Our office can design:

  • Social media images
  • Online graphics
  • Event invitations
  • Flyers/handouts
  • Templates for new programs

The UTFI Office of Communications maintains the external online identity of the UT Foundation through utfi.org, which serves as a resource for donors, friends, alumni, members of the community and members of the media. In addition, our team maintains the Staff Portal, the primary information source for UTFI employees. Our team can help with updates to any portion of the website including changes to the online staff directory changes.

 

Our team maintains templates for collateral materials for all UT Foundation units, and can help you order the following items:

  • Letterhead
  • Envelopes
  • Business Cards
  • Notecards

Contact Us

Jackie Wise
Assistant Vice President of Strategic Communications
(865) 974-2575
[email protected]

Alexa Goddard
Director of Strategic Communications
(865) 974-5519
 [email protected]

Lacey Strike, Central Services

Lacey Strike
Assistant Director of Visual & Brand Engagement
(865) 974-2115
 [email protected]

Terry Johnson
Communications Coordinator
(865) 974-3324
[email protected]